Sell a Condo vs. House: What’s The Difference?
Updated: Aug 21
Key Highlights
Selling a condo versus a house presents different dynamics in the real estate market.
Condos often offer lower maintenance and shared amenities, while houses provide more privacy and control.
Location significantly impacts the sale, with urban areas favoring condos and suburbs favoring houses.
Pricing strategies vary based on property type, market conditions, and buyer demand.
Understanding legal differences, HOA regulations, and financial considerations is crucial for a smooth selling process.
Sell a Condo vs. House: What's The Difference? - Introduction
Navigating the real estate world needs a clear understanding of the details, especially when deciding to sell a condo or a house. This guide aims to help you see the key differences and market trends for each type of property. It will empower sellers to make smart choices in any housing market. When property values go up and down, having a good plan is key. This helps you get the most money back and makes sure the sale goes smoothly for your current property.
Understanding the Basics of Selling a Condo vs. House
Selling a condo is very different from selling a house. This is mainly because each type of property has unique features. Condos are usually part of a multi-unit building. They come with shared spaces and rules set by the HOA. In contrast, houses give owners more freedom to change and use their property as they wish. It is important for sellers to understand these key differences when they enter the real estate market. Knowing this helps them create better marketing plans, set fair prices, and handle the legal steps for each sale.
Also Read: Best and Worst Months to Sell a House
Key Differences in Property Types
The biggest difference between a condo and a house is their setup and how ownership works. Condos are usually part of a bigger building. They share walls and common areas with other units. Owners only have control over the inside space and a part of the shared property. On the other hand, houses are stand-alone buildings on their own land, giving owners full control over both the house and the ground. This difference in ownership also affects responsibilities for upkeep, repairs, and following community rules. Understanding these key differences in property types, including the concept of home ownership for single family homes, is crucial for sellers to properly share information about their property and set clear expectations for buyers.
Ownership and Legal Distinctions
Selling a condo means dealing with rules about shared ownership. These rules are called Covenants, Conditions, and Restrictions (CC&Rs). They explain what condo owners can and cannot do. This includes rules about fixing things up, how loud it can get, and whether you can have pets.
People selling houses have more freedom. This is because they own both the property and the land. Still, they must follow local zoning laws and building codes. The difference in ownership between condos and houses affects how sellers share information. It can also lead to legal issues and make the sale more complicated.
The Role of Homeowners' Associations (HOAs) in Condos
Homeowners' associations, or HOAs, are very important for managing and keeping up condominium properties. If you own a condo, being in an HOA means you help take care of shared amenities like gyms, hot tubs, and gardens. HOAs also set rules to keep property values high and create a nice living space for everyone. They collect fees from condo owners to pay for things like repairs, insurance, and maintenance of common areas. It’s important for condo buyers to know the HOA's rules and duties to make good choices.
The Market Dynamics of Selling Condos vs. Houses
Understanding market trends is very important for sellers of condos and houses. Condos are usually found in urban areas or popular neighborhoods. They often draw in first-time buyers, young workers, or people wanting easy living. Houses, however, are more appealing to families or buyers who need more space and want to have more control over their property. By knowing who these buyers are, sellers can adjust their marketing to attract the right people to their properties.
How Location Influences the Sale
Location matters a lot in the real estate market. It affects how much people want to buy properties and their prices. Condos are usually found in busy city areas, also known as metropolitan areas. They are close to amenities, public transportation, and fun activities, making them popular for buyers looking for a lively lifestyle. On the other hand, houses are more common in suburban areas.
They attract buyers who want more space, privacy, and good schools nearby. Knowing the right audience for each location helps sellers choose the best marketing plans. By showing how close a property is to transport, parks, or schools, sellers can highlight the special benefits that each type of property offers, such as being within a mile of shopping, restaurants, and a grocery store.
Demand Trends in the US Market
The need for condos and houses in the US changes over time. This change is influenced by population growth, the state of the economy, and what people like to do. Recently, projects to improve cities and more people working from home have made condos popular in big city areas, specifically in the urban core. On the other hand, low mortgage rates and the wish for bigger space during the pandemic have made houses more wanted in suburbs and rural places. Keeping track of these trends helps sellers know the best time to put their properties on the market.
Pricing Strategies for Condos vs. Houses
Choosing the right asking price is very important. It helps attract buyers and increases returns. For condos, a comparative market analysis (CMA) looks at similar units in the same building or area. It also checks recent sales and HOA fees. Things like amenities, views, and floor levels can affect pricing too. For houses, the CMA studies similar homes in the neighborhood, the size of the lot, the square footage, and any recent updates. Sellers should talk to real estate experts to get a clear idea of their property's value. This way, they can make better pricing choices based on the current market.
Also Read: Do You Pay Taxes When You Sell a House?
Preparing Your Property for Sale
First impressions are very important in real estate. Whether you're selling a condo or a house for the first time, you need to get your property ready for sale. This means cleaning, removing clutter, and arranging the space to show off its best parts. It’s all about showing what the property can be and helping buyers picture themselves living there.
Tips for Staging a Condo
Staging a condo well is about using the space wisely and showing off its best parts.
Start by cleaning up and removing personal items. Take away extra furniture and knick-knacks to make the place feel open and welcoming. Use neutral colors and plenty of light to give the space a bigger look.
Show off the amenities. If your condo has great features like a fitness center or swimming pool, use nice photos or virtual tours to highlight them. Also, point out the benefits of condo life, like security and easy upkeep.
Use mirrors in smart ways to help the space look bigger.
Let in natural light by opening the curtains and blinds.
Show off great condo features, like in-unit laundry or a balcony.
Tips for Staging a House
Staging a house well means showing off what makes it special and helping buyers feel a connection to it.
Start by improving the outside. A neat lawn, new paint, and nice plants can help make a good first impression. Then, focus on making the inside warm and welcoming.
Think about adding a fresh coat of paint in soft colors. Use furniture in a smart way to make the space flow and work better. Remember, staging shows a way of life. Point out nice features like a big backyard, a cozy fireplace, or a stylish kitchen to grab buyer attention.
Create a friendly entrance with a clean doormat and potted plants.
Set up outdoor spaces with furniture to show their possibilities.
Highlight special features like a fireplace or unique design.
Necessary Repairs and Upgrades
Before you list a property, make sure to fix any repairs needed and think about upgrades that can increase its value. Pay attention to basic maintenance, like fixing leaky faucets, repairing any cracks, or repainting the walls. For condos, focus on repairs inside the unit since the HOA usually takes care of the shared areas. When it comes to houses, think about improving the curb appeal and doing some landscaping. You don’t need to do major renovations, but smart upgrades can really change how buyers see the property and its worth.
Also Read: What Stops a House from Selling?
The Selling Process: Condo vs. House
The basic steps for selling real estate are mostly the same. However, there are some differences between selling a condo and selling a house. For example, people selling condos have to follow certain HOA rules. This might mean they need board approval for parts of the sale. On the other hand, house sellers have more freedom. But they also have to take on more responsibility with things like property disclosures and inspections..
Listing and Marketing Differences
Listing a condo usually focuses on the lifestyle and amenities of the community. Marketing materials point out features like a pool, fitness center, or security. This attracts buyers who want convenience and a sense of community. On the other hand, house listings emphasize square footage and lot size. They also highlight the potential for personal touches. Marketing strategies show off unique features, like a big backyard or a finished basement. This appeals to families or people who want more space and privacy.
Navigating HOA Regulations for Condos
Condo sellers need to know the HOA's rules and regulations. These rules can affect how they sell their condos. For example, the HOA may have the right of first refusal. This means sellers must offer their unit to the HOA before they can list it for everyone else. Also, limits on rentals or subletting can change who can buy the unit. Knowing these rules helps sellers have realistic expectations and makes the selling process easier.
Open Houses and Private Showings
Open houses and private showings are important parts of selling a property. They give possible buyers a chance to see the place in person. For condos, open houses may need working with the building management and sticking to set times. There may also be security rules and a process to register visitors. Sellers of homes usually have more freedom to plan open houses and showings. They can arrange the home well and make it inviting so that potential buyers feel good about it.
Financial Considerations
Selling a property in Texas involves thinking about money matters, such as closing costs and possible taxes. Knowing these details is essential for sellers to get the most profit and plan wisely. Sellers should talk to financial advisors or real estate attorneys to fully understand what they need to pay and what benefits they might have during the selling process.
Understanding Fees and Closing Costs
Selling a property comes with upfront closing costs. These costs are fees tied to the sale. For condo sellers, common upfront closing costs include real estate agent commissions, attorney fees, HOA transfer fees, and possible special assessments. House sellers face similar upfront costs but may also need to think about title insurance, property surveys, and repair expenses. Knowing the details of these upfront closing costs helps sellers figure out their net profit from the sale.
Tax Implications of Selling a Condo vs. House
The tax rules for selling a property change based on whether it is your main home or an investment. In the US, if you sell your main home, you may not have to pay taxes on a large part of your profit. This rule usually works for both condo owners and house sellers, as long as they meet certain conditions about ownership and how long they have lived there. It’s important to talk to a tax expert. Your personal situation and investment choices could affect your tax costs.
Calculating Net Proceeds from the Sale
Understanding the net proceeds from a property sale is essential for sellers to make informed financial decisions. It involves subtracting selling expenses, such as agent commissions and closing costs, from the final sale price. For condo sellers, HOA transfer fees and potential special assessments may also factor into the equation.
Item | Condo | House |
Sale Price | $500,000 | $500,000 |
Agent Commission | $30,000 | $30,000 |
Closing Costs | $15,000 | $18,000 |
HOA Transfer Fee | $2,000 | N/A |
Net Proceeds | $453,000 | $452,000 |
By carefully analyzing these figures, sellers can assess their financial standing after the sale.
Legal Issues and Documentation
Understanding the legal parts of buying and selling real estate takes careful attention. There are many things to know, like disclosure rules and the role of real estate lawyers. It's important for both condo and house sellers to know the laws related to selling property. By following these rules, sellers can reduce risks. This helps to make sure the sale is legal and clear.
Disclosure Requirements for Sellers
Sellers must legally share any known problems or important facts about their property that might affect a buyer’s choice. For condo sellers, this means mentioning any past or current issues in the unit, such as a faulty water heater. This can include things like water damage, pest problems, or noise complaints.
House sellers also need to inform buyers about any known issues. This includes structural problems, environmental risks, or boundary disagreements. Additionally, if the property is located near environmentally sensitive areas, such as wetlands or protected open space, sellers must disclose this information to potential buyers. Giving full and clear information helps protect both buyers and sellers from possible legal issues.
The Role of Real Estate Attorneys
Real estate attorneys are very important for making sure property transactions go well and are legal. They check contracts, discuss terms, and make sure everything follows the law. For condo sellers, these attorneys help with tricky HOA rules and CC&R requirements. Home sellers gain from their knowledge in areas like title searches, easement problems, or tax issues. Hiring an experienced real estate attorney gives everyone involved some peace of mind by protecting their interests.
Closing the Deal: Final Steps
The closing process is the last step in a real estate deal. For condo sellers, this means they need to work with the buyer's lender, the title company, and the HOA to get all needed papers ready. The closing usually happens at a title company or a lawyer's office. Here, both the buyer and seller sign the final documents. After the closing, the seller gets the money from the sale, but this is after paying closing costs and any remaining liens or mortgages.
Pros and Cons of Selling a Condo
Selling a condo has its own benefits and drawbacks, making it important to consider the pros and cons of the condo lifestyle. Knowing these factors can help you make better choices based on your situation and money goals. By looking closely at these pros and cons, and getting advice from experts, you can understand the real estate market better. This will help you make smart choices that fit your overall plans.
Advantages of Selling a Condo
Condos attract certain buyers, especially those who want a home that needs little care and offers many amenities. This focus can help them sell faster, especially in popular city spots. An HOA can make outside maintenance easier, appealing to buyers who like less work for property care. Moreover, condo communities create a feeling of belonging and offer shared amenities, making them an attractive choice for potential buyers.
Challenges Faced by Condo Sellers
Selling a condo can be tricky. This is mainly because of the rules set by the HOA and shared ownership. Monthly HOA fees can turn away some buyers who want to spend less on housing. Also, CC&Rs might stop a seller from making changes or upgrades to the unit. This can make the condo less attractive to some buyers. It’s important for condo sellers to clearly explain HOA rules and fees to potential buyers from the start. This will help address any concerns they may have.
Ideal Buyer Profiles for Condos
Understanding who buys condos can help sellers market them better. First-time homebuyers often like condos because they are cheaper and easier to take care of. Young professionals also choose condos. They want to live close to work, fun places, and public transport. People who want to downsize from bigger homes often like condo living. They look for a place that needs less upkeep and has a friendly community.
Pros and Cons of Selling a House
Selling a house has its own pros and cons when compared to selling a condo. Knowing these points helps homeowners set their expectations and make smart choices based on their goals and money situation. By understanding these advantages and disadvantages, along with advice from real estate experts, sellers can handle the challenges of the housing market better. This can lead to a more successful selling experience.
Advantages of Selling a House
House sellers usually have more control over their property. This means they can change and improve it, which can really increase its value. Without HOA rules, homeowners can personalize their homes without needing to ask for permission or follow strict community rules. For sellers, this means they have more options to market their home based on what makes it special. They can attract more different types of buyers. Plus, houses often increase in value quicker than condos, especially in good neighborhoods or when the market is doing well.
Challenges Faced by House Sellers
Selling a house usually requires more work at the start than selling a condo. You need to fix issues and make upgrades before you put the house on the market. This is important to make the house look good and sell quickly. Showcasing the house well can be hard too. Sellers might have to spend more time and money on staging, photography, and online listings to show off the best parts of their house and draw in buyers. Also, people selling houses often face more competition. There are usually more houses for sale than condos available.
Ideal Buyer Profiles for Houses
Houses attract many types of buyers, including first home buyers & Cash Home Buyers. Families often want spacious areas and private outdoor spaces. Growing families look for homes with several bedrooms, plenty of storage, and safe places for kids, like fenced-in yards or nearby parks and schools. Singles or couples who want a long-term home and options for future growth also find houses appealing, especially older houses with mature landscaping and period-style architecture and craftsmanship. Buying an older house lets you customize it and make it feel personal. This makes it a great choice for people who need a home that shows their style and needs.
Marketing Strategies for Condos and Houses
Effective marketing strategies are important for attracting buyers and making a successful sale. While many marketing rules work for both condos and houses, it is key to adjust the approach. This way, you can showcase what makes each type of property special. Doing this helps you reach more people and get the attention of the best buyers.
Digital Marketing Techniques
In today’s digital world, online sites are very important for marketing condos and houses. Good photos and virtual tours help potential buyers see the property from far away, making it more visible and attracting interested buyers. Social media also helps to reach specific groups of people who want certain types of properties or locations. This boosts marketing efforts. By using the right keywords, clear descriptions, and exact details, listings can show up better in online searches.
Traditional Marketing Approaches
Digital marketing is very popular in real estate, but traditional marketing methods are still important. These methods can be useful, especially for reaching local buyers or supporting online efforts. Placing "For Sale" signs in front of homes can get the attention of people driving by and lead to more questions from potential buyers. Open houses, which we can advertise in local newspapers or online, are great for letting buyers see the property up close. Sending out flyers or postcards in the neighborhood or to specific groups interested in the property can work well too.
Leveraging Social Media
Social media platforms are great tools for promoting property listings and connecting with potential buyers. You can create eye-catching content to show off the best parts of a property. This includes high-quality photos, virtual tours, or details about the neighborhood. Running ads on sites like Facebook or Instagram helps sellers target specific groups that are likely interested in that style of property or location. This can greatly improve their marketing reach. Sharing positive reviews from happy clients or emphasizing unique features also boosts their online presence and draws in more potential buyers.
Negotiating the Sale
When selling a property, both buyers and sellers need to agree on a price and terms. This usually includes offers and counteroffers. They also discuss things like closing dates and any conditions that need to be met. Good negotiations need clear communication. It's important to understand the market well too. It's vital to find common ground while still looking out for one's own interests.
Effective Negotiation Strategies
Sellers who are starting a negotiation need to know their bottom line. This means they should have a clear idea of the lowest price they will accept and their preferred closing time. Having realistic goals based on current market trends and similar sales helps sellers make good choices. Quickly and professionally answering offers and questions shows that sellers are engaged and keeps the negotiation moving forward. By working with a skilled real estate agent, sellers can receive useful advice and have their best interests represented in negotiations, helping them effectively determine their price range and make confident offers.
Handling Multiple Offers
In busy real estate markets, sellers can get many offers at the same time. When looking at these offers, sellers should think about more than just the price. They should also check the buyer's finances, any conditions they may have, and when they want to close the deal. Replying to each offer with a counteroffer or a request for more information keeps all buyers interested. It also helps sellers get the best terms. Working with a skilled real estate agent or lawyer during this time helps sellers make smart choices.
Closing Negotiations Successfully
Successfully closing a negotiation means balancing your own needs with finding a solution both sides can agree on. Make sure to state any non-negotiable points or conditions from the start. This helps prevent confusion later. Keep a professional and polite tone, even if there are disagreements or tough requests. When both sides find common ground, wrap things up with a legally binding contract that clearly lists all the details of the agreement.
Post-Sale Considerations
After a property sale is complete, there are some important things to think about. Taking care of these matters helps both sellers and buyers during the transition. You need to manage moving, transfer utilities, and say goodbye to your neighbors. Focusing on these details will help make the whole selling experience better.
Moving Out Timeline
Creating a good moving timeline is important for a stress-free move. Work with the buyers and their agents to find a move-out date that works for everyone. This should give you enough time for packing, arranging transport, and cleaning. Start packing early and focus on items you don’t need at first. This will help reduce any chaos as the moving day gets closer. Make sure to hire reliable movers or rent a truck ahead of time to prevent any last-minute issues. Also, remember to do a final check of the property before you give over the keys. This will help make sure everything is as it should be according to the agreement.
Transfer of Utilities and Services
Before you move out, get in touch with utility companies and service providers. Schedule to either transfer or disconnect your accounts. This includes services like electricity, gas, water, trash removal, internet, cable, and security systems. Make sure to give your new address for any final bills. This will help both the seller and buyer with the service change. Also, don't forget to update your mailing address with important places, like banks, credit card companies, and subscription services. This will help you avoid any issues with communication.
Saying Goodbye to Neighbors
If you are moving away from a close neighborhood, take time to say goodbye to your neighbors. Thank them for being a part of your life. A nice way to do this is to give them a goodbye card or have a small party. This can leave a good memory. You can also share your contact info with good neighbors. This way, you can keep in touch and keep those friendships alive. Letting your neighbors know you are moving gives you a chance to meet the new owners. This helps create a friendly environment in the neighborhood.
Future Trends in Real Estate Sales
The real estate market is always changing. It is affected by new technology, economic changes, and different buyer needs. Keeping up with these trends helps sellers adjust their plans. This way, they can take advantage of new chances. By understanding future trends, sellers can make smart choices that match the changing housing market.
Emerging Technologies in Real Estate
Technological advancements are changing how properties are sold and marketed. Virtual reality (VR) tours allow buyers to explore homes from their own houses. Artificial intelligence (AI) tools help to make the search easier by giving buyers personalized suggestions and insights about the market. Blockchain technology makes real estate transactions safer and more transparent. It reduces the risks of fraud and simplifies the process. As these technologies grow, they will continue to impact the future of real estate sales.
Predictions for Condo and House Market Values
Predicting future market values is difficult. Many factors affect it, such as interest rates, economic growth, and the supply and demand for housing. But, by looking at past trends and current market signs, we can learn a lot. For example, if there are few homes available but high demand, prices for condos and houses might keep going up. On the other hand, if interest rates rise a lot, it might become harder to afford homes, which could slow down price increases. Sellers can find useful information by keeping an eye on local market reports, economic signs, and expert predictions. However, as a renter, you may avoid potential declines in the value of real estate, giving you the opportunity to potentially purchase a home at a more affordable price in the future. Good luck with the choice, Kerry.
The Impact of Economic Changes
Economic conditions have a big effect on the real estate market. When the economy is not doing well, buyers often feel less confident. This can lower the demand for homes and might cause property values to drop, compared to a year ago. Still, these times can offer good chances for buyers to find great deals. On the other hand, during good economic times, more jobs and happy consumers usually mean higher demand for homes. This demand can push prices up. By knowing how changes in the economy impact the real estate market, both buyers and sellers can make better choices.
Case Studies: Successful Condo and House Sales
Looking at case studies of successful real estate deals can provide useful tips and strategies for sellers. By learning about the methods and market trends that lead to successful sales, sellers of condos and houses can get an advantage and manage the details of the housing market better.
Strategy and Execution
Case studies show how important it is to have a clear plan and to execute it well. For example, a condo seller who sold their unit for more than they wanted might say their success came from staging the unit well, marketing to a specific group of buyers, like young professionals, and having strong negotiation skills. Likewise, a house seller who sold quickly and made a good profit might credit their success to highlighting special features of the home, such as a large backyard or a new kitchen. They did this using professional photos and attractive online listings.
Lessons Learned from Sellers
Learning from what others have experience is very important. Condo sellers often stress that you should know HOA rules. They also say to share any possible issues right away and to set realistic prices based on similar units in the building or complex. House sellers point out that it's critical to do complete inspections before listing. They suggest making repairs and showing a well-kept property to draw in the right buyers. By following these tips, sellers can stay away from problems and have a smoother, successful sale.
Adapting to Market Changes
The real estate market changes often. It is affected by the economy, interest rates, and seasons. To be successful, sellers must adapt their plans to fit these market changes. For instance, when it is a seller's market, condo owners can take advantage of high demand. They might set competitive prices and show off special amenities to get more offers. On the other hand, in a buyer's market, house sellers may need to change their pricing, add incentives, or point out what makes their property unique.
Expert Opinions
Real estate deals can be complicated. It is important to get help from experts to handle all the details and legal issues. Talking to real estate agents, financial advisors, and legal professionals can offer important advice, including information about local public and private schools. This helps sellers make better choices during the process, especially when it comes to buying a new condo. Experts bring special skills and knowledge, allowing sellers to tackle different parts of selling their property with confidence.
Insights from Real Estate Professionals
Real estate agents know the market very well. They have access to listing websites and are skilled at negotiating. They give important advice on pricing strategies, marketing methods, and what buyers are looking for right now. They can help you choose the best time to list your property, how to stage it, and ways to negotiate for a better price. Their knowledge of market trends, property values, and buyer types helps sellers make smart choices all along the way.
Advice from Financial Advisors
Financial advisors help with the money side of selling a property. They explain things like capital gains taxes and how to handle the money from the sale. They also help plan for future investments. Advisors look at the full financial impact of selling, including mortgage balances, closing costs, and possible tax issues. Their knowledge helps sellers make smart choices that align with their long-term money goals.
Tips from Legal Experts
Real estate attorneys focus on the legal parts of buying and selling property. They make sure that sellers follow all the laws. They also look over contracts, give advice on what to share with buyers, and help with any legal problems that might come up during the sale. For condo sellers, attorneys can help with HOA rules and making sure everything is up to standard. House sellers will gain from their knowledge in things like checking property titles and solving boundary problems. Hiring a good real estate attorney helps to protect the sellers' legal rights and makes closing easier.
Conclusion
In short, it's important to know the differences between selling a condo and selling a house if you want to sell real estate successfully. There are legal differences, marketing strategies, and money matters to think about. Each part needs careful thought. By knowing what makes each type of property special and the problems they can face, sellers can better handle market changes and improve their sale process.
If you are thinking about selling a condo or a house, using expert advice and knowing market trends can help you sell better and earn more. For help along your property sale journey, please reach out to us for expert advice and support,
At Ninebird Properties We Buy Houses For Cash in Plano and help to sell your condo or house within 7 Days.
Frequently Asked Questions
What Are the Main Legal Differences Between Selling a Condo and a House?
The main legal differences are about condo fees and property lines. Condo sellers have to follow HOA rules and CC&Rs. On the other hand, house sellers have more freedom but are in charge of their whole property. This often means they need to share more details with their real estate agent.
How Do I Determine the Best Time to Sell My Property?
The real estate market changes often. That’s why talking to a local real estate agent is a good idea. Usually, when it’s a seller's market, there is high demand and not many homes available. This often leads to higher prices, especially for those selling at the right time.
What Are Some Common Mistakes Sellers Make?
Common mistakes are overpricing, neglecting needed repairs, poor staging, and not marketing enough. Ignoring open houses or not talking to a real estate expert can slow down a sale. Preparing in advance is always a good idea.
How Can I Maximize the Sale Price of My Condo or House?
Strategic upgrades, good staging, and smart marketing can raise home value. Talking to a real estate expert helps you understand market trends and set the right pricing. This can result in better offers for your home.
Are There Any Specific Marketing Strategies for Selling a Condo vs. a House?
Condo marketing usually focuses on the perks and lifestyle of living in a condo. It is aimed at people living in cities through digital ads. On the other hand, house marketing talks more about having space and privacy. It often uses regular marketing methods to connect with a wider range of people.
